374 community ratings

Private Label

Name: Private Label
Brand: Jovoy

Perfumer: Cécile Zarokian

2011UnisexClassic

Votes lean masculine

7.7/ 10

Community score
374 ratings

See your match

Jovoy Private Label is a leathery, smoky and woody unisex scent that suits autumn and winter evenings.

Compare

Skunky's take: A night owl's pick; made for evenings out.

How does it perform?

From 298 community ratings, all out of 10.

Longevity

8.5 /10

Sprayed at breakfast, still around at dinner.

Sillage

7.9 /10

People close to you notice, nobody gets overwhelmed.

Bottle

8.0 /10

Sits nicely on a shelf.

Value for money

7.7 /10

Most people feel it is worth the price.

Blind buy risk

Low risk

80% of votes are positive and opinions barely differ.

Notes

They open one after another, from the first spray into the evening.

Top notesfirst 15 minutes

Papyrus absolute

Heart notesfirst few hours

Leather Vetiver Patchouli

Base noteswhat stays into the evening

Sandalwood Labdanum Birch Cedar

Accords

From most dominant to most subtle.

Green
Spicy
Woody
Oriental
Resinous
Earthy
Smoky
Leathery

What does Private Label smell like?

Papyrus absolute opens green and dry, and the heart is led by leather, vetiver and patchouli. In the base, sandalwood, labdanum, birch and cedar add a resinous, earthy and spicy weight. An oriental touch softens the hard woody character.

Longevity is rated strong and sillage good. Most voters pick winter and fall, and summer is chosen very little. It leans towards evenings and nights out, and reads more masculine than feminine. Dior Leather Oud and Sospiro Misterioso have a close profile.