Au
39 ratings
From your scent profile
Ted Baker Au is a men's fragrance that leans floral and sweet, with a fresh, powdery edge.
Skunky's take: Comes alive when it gets cold; fall and winter are its seasons.
How does it perform?
From 49 community ratings, all out of 10.
Keeps you company for a few hours, a quick refresh fits nicely.
Leaves a light trail and stays polite in a crowd.
Sits nicely on a shelf.
Most people feel it is worth the price.
Blind buy risk
90% of votes are positive and opinions barely differ.
Notes
They open one after another, from the first spray into the evening.
Accords
From most dominant to most subtle.
- Fresh
- Floral
- Fruity
- Sweet
- Gourmand
- Spicy
- Woody
- Powdery
Fresh
Floral
Fruity
Sweet
Gourmand
Spicy
Woody
PowderyWhat does Au smell like?
Longevity and sillage are both rated moderate, so it stays measured through the day. Voters spread it almost evenly across daily wear, nights out, leisure, business and evenings, so it isn't tied to one setting.
It opens with fresh bergamot and spicy clove. Gardenia and jasmine bring a soft floral heart, with cedarwood giving it a woody frame. Vanilla and musk sweeten the base and close it on a warm, powdery note.
How it changes through the day
First minutes
- Bergamot
- Clove
First hours
- Gardenia
- Jasmine
- Cedarwood
Towards evening
- Vanilla
- Musk
When to wear it?
Seasons and occasions, by user votes.
- 32%Winter
- 32%Autumn
- 23%Spring
- 14%Summer
Winter
Autumn
Spring
Summer- Daytime22%
- Nighttime22%
- Casual19%
- Office19%
- Evening16%
Smells like this
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Last updated: October 26, 2026