22 community ratings

01 Pure

Name: 01 Pure
Brand: Zara

2025MenModern

7.8/ 10

Community score
22 ratings

See your match

Zara 01 Pure is a clean men's fragrance that moves from a fresh opening of grapefruit wood and bergamot into a soft heart of iris and lavender.

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Skunky's take: A card-carrying member of the fresh club.

How does it perform?

From 26 community ratings, all out of 10.

Longevity

6.0 /10

Keeps you company for a few hours, a quick refresh fits nicely.

Sillage

6.1 /10

Leaves a light trail and stays polite in a crowd.

Bottle

6.7 /10

Looks good without trying too hard.

Value for money

8.7 /10

Easily worth what it costs.

Blind buy risk

Low risk

86% of votes are positive and opinions barely differ.

Notes

They open one after another, from the first spray into the evening.

Top notesfirst 15 minutes

Grapefruit wood

Bergamot

Heart notesfirst few hours

Iris Lavender

Base noteswhat stays into the evening

Cedar White musk

Accords

From most dominant to most subtle.

Fresh
Citrus
Floral
Fruity
Sweet
Woody
Powdery
Creamy

What does 01 Pure smell like?

Citrus and fresh accords sit up front: grapefruit wood and bergamot keep the opening lively. In the heart, iris and lavender add a floral, lightly powdery softness. The base of cedar and white musk settles the scent into a woody, creamy backdrop, while the sweet and fruity tones stay in the background.

Longevity and sillage are rated moderate, so the scent stays noticeable through the day without filling the room. It is classed as a men's fragrance, and its clean, soft profile suits everyday wear. Chanel 1957 and Guerlain Eau de Cashmere have a close profile.